Someone sent me a link to check out: www.mybankdoesntgetit.com. Here’s a screenshot:

This site is actually put up by a bank — Homestreet Bank (branches in the Northwest). I bet they’re not very popular at banking conventions. This is a interesting tact for a bank to take to win new customers. I wonder if it’s working.

When I was an analyst at Forrester, I remember being fascinated by data showing that people with free checking accounts typically pay more in bank fees than consumers with other types of checking accounts. When free checking is coupled with overdraft protection — aka “Embarrassment Protection” — I think we falsly feel comfortable managing our […]

For now, our primary business accounts are with Wachovia. At the end of 2006, Wachovia offered us a Business Line of Credit (LOC) to use as overdraft protection – which we thought was great. But right away we incurred $245 in overdraft fees. Wachovia held a deposit for 7 days before clearing it (nice!) and […]

Empathy is defined in Wikipedia as “one’s ability to recognize, perceive and directly experientially feel the emotion of another.”
I read an article about a persistent woman who was upset because her bank’s drive-thru was occasionally out of deposit envelopes. She doesn’t want to park and walk into the branch because she has her small kids […]

About 6 months ago, my wife set-up a business account with Bank of America for her consulting business and a few weeks after the account was opened she noticed $2,500 was withdrawn as an ACH transaction for “Employee Expenses.” This was an immediate red-flag to her because she has no employees. BofA closed the account […]